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Posts Tagged ‘100% pure new zealand’

Local Bodies: National’s Campaign Strategy Stinks

Written By: - Date published: 9:58 am, June 20th, 2014 - 25 comments


We all know from reading Nicky Hager’s The Hollow Men (or watching the documentary) that the National Party actually advocates for a small section of society. Their policies rarely support most New Zealanders and after each period of a National led Government we have costly messes like leaky buildings and dead miners as the aftermath. This isn’t to say that Labour shouldn’t take responsibility for not repealing dodgy legislation, but National has always stood for less regulation, fewer protections for workers and the environment and an upward flow of money to the already rich.

It wasn’t a dirty pipe

Written By: - Date published: 8:27 am, August 15th, 2013 - 205 comments


It wasn’t a dirty pipe. That is the claim made by veterinarian and farm performance consultant Frank Rowson, as reported by Stuff yesterday. Rowson says “This disease originates in contaminated feed and animal manure”. Let the enquiries begin – we need to be honest about the problem and fix it.

Fonterra scandal and deregulation

Written By: - Date published: 8:15 am, August 9th, 2013 - 72 comments


Stuff’s Pattrick Smellie makes the case that the Fonterra scandal is a product of deregulation. The lesson here is that Mike Joy and other scientists are right. To protect its environment, its brand, its exports and its economy, NZ needs to strengthen regulatory protections and clean up its act.

World smells 100% pure bullshit

Written By: - Date published: 6:40 am, August 7th, 2013 - 223 comments

100 percent pure

We’re living a lie in New Zealand. We tell ourselves and we tell the world that we’re this amazingly environmentally conscious and sustainable country when, in fact, we’ve turned most of it into a giant farm, most of the rivers are unsafe to swim due to the farm run-off, and it would be worse, we just haven’t had the time. The Fonterra scandal may be the final straw for the 100% Pure slogan.

The view from China

Written By: - Date published: 10:20 am, August 6th, 2013 - 103 comments

oil new zealand

The world has become a very strange place when NZ is getting lectured by China. Problem is, they aren’t wrong.

Labour to repeal RMA changes

Written By: - Date published: 2:10 pm, May 27th, 2013 - 35 comments

Labour logo square

Good to see a case where Labour is clear about repealing some of National’s damaging law changes.


Written By: - Date published: 6:48 am, December 11th, 2012 - 10 comments


Auckland City Council is developing a computational model of the predicted sewage-related pollution at its beaches. A forecast for sewage, a Shitcast if you will. I’m not protesting the idea of forecasting pollution. I’m protesting the sad fact that it is necessary in “100% Pure” NZ. I think John Key needs to find himself some different advisors to tell him it isn’t so.

Marketing Clown

Written By: - Date published: 7:10 am, November 27th, 2012 - 69 comments

key clown

There are some similar things between McDonald’s and New Zealand – they’re both currently run by a clown at any rate – but I didn’t think cynical marketing was one of them. Apparently Key is “lovin’ it” how our rivers and lakes are far from “100% Pure”.

100% Stupid

Written By: - Date published: 7:28 am, December 8th, 2011 - 51 comments


Is the John Key Party actively trying to trash New Zealand’s fragile “100% Pure” brand?

Pure politics

Written By: - Date published: 11:37 am, October 15th, 2011 - 42 comments


3News reports that: Key dismisses Goff’s oil drilling moratorium as ‘pure politics’.  He’s right.  But not in the way he thinks.

Keys ‘Master Brand’ marketing.

Written By: - Date published: 2:45 pm, January 28th, 2010 - 37 comments

The John Key led National Ltd® government lands yet another axe blow on our 100% Pure brand by cancelling a scheme recognised internationally as a best practice model. This latest announcement caps off a busy year for National Ltd® on the environmental front. Its list of actions include spending millions on establishing the 100% Pure Brand as the “Master Brand” of Aotearoa while simultaneously it has:

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