A social media primer for progressive candidates

15 comments on “A social media primer for progressive candidates ”

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1. Anne 1

   4 March 2017 at 9:24 am

   My guess is: someone – possibly a sympathetic journalist – told a senior member that the Nats are digging through all the social pages for anything that could be used to undermine Labour during the campaign. The hierarchy had a collective hissy fit and hey presto… the memo.

   It should be a foregone conclusion that Labour candidates will be trawled extensively by the Nats (and not just social media) but there will always be a few candidates who are inexperienced or naive (or both) and end up embarrassing Labour. We’ve seen quite a few of them over the years.

   It is better to get these types of messages across verbally and NOT to rely on the written word. This time it was an address error but next time it could be an illegal hacking job. Slater’s “hacking” of Labour’s computer system a few years ago shows it can done with impunity if you’re on the “right” side of the fence.
2. tc 2

   4 March 2017 at 9:57 am

   Amateur hour has begun in earnest, does the Luddite not realise that copies of all relevant material is probably already been sifted through, sorted, categorised and saved in multiple physical locations awaiting use.

   The act of deletion would give an opportunity for mischief.

   Totally agree mickey, it should remain for all to see. Nothing to hide etc as having a drink isn’t a crime is it.
   • mickysavage 2.1

     4 March 2017 at 6:51 pm

     Not in Aotearoa!

     I put up that photo of Andrew to suggest that slightly embarrassing photos can actually be very powerful. I thought it showed what a wonderful sharp sense of humour he has.

     And the BLinglish sheep shearing episode apparently went down very well in national polling and focus grouping land. I bet he practised for days beforehand so that he did not make a complete mess of it …
3. Draco T Bastard 3

   4 March 2017 at 10:17 am

   I think this is a mistake. Call me a heretic but I think that we should have proud passionate outspoken candidates, and I don’t believe that sanitising backgrounds is a good thing to do.

   I agree. People have their foibles and make mistakes. Sanitising those is like trying to make the MPs seem more than human.

   Of course the opposition is searching through candidates’ social media pages. Dirty politics is what they do.

   Yep and the correct response isn’t to cringe and try to hide it but to laugh and say that we’re all human and have human foibles.

   This is how you connect to people.

   To try to hide them and be more than human is to disconnect from them. That may have worked for the Ancient Egyptian God-Kings but it doesn’t work in a democracy.
   • Karen 3.1

     4 March 2017 at 10:43 am

     +1 Draco (and Mickey).
     • xanthe 3.1.1

       4 March 2017 at 1:13 pm

       yes the greens in years past were very good at just saying “what of it, we are all what we are” works very well and the media soon learns nothing to see here.
       • mickysavage 3.1.1.1

         4 March 2017 at 6:51 pm

         Yep an embarrassed response is more damaging than a “so what?”.
   • Pete George 3.2

     4 March 2017 at 1:11 pm

     “I think this is a mistake. Call me a heretic but I think that we should have proud passionate outspoken candidates, and I don’t believe that sanitising backgrounds is a good thing to do.”

     “I agree. People have their foibles and make mistakes. Sanitising those is like trying to make the MPs seem more than human.”

     I agree with both of you. The dumbing down of candidates and MPs and parties is one of the biggest turnoffs for voters and is party of the reason for shrinking election turnouts. The Mt Albert by-election may have displayed niceness but it didn’t engage much interest, hence the media switching to promoting a leadership change even before election day.

     For all his foibles and acts John Key didn’t allow himself to get boxed into a PR corner.

     David Shearer’s initial promise was strangled by attempts to repackage him. To an extent Andrew Little has suffered the same but there are signs of him emerging from that at bit.

     Jacinda Ardern suffers from celebrity packaging (although the media like it).

     Winston Peters keeps being successful (to a degree) by being outspoken.

     Sure every candidate should have a good look at their online history in case something could be used to damage them, but passion and beliefs should not be erased for fear of being seen as something other than a party sheep.
     • mickysavage 3.2.1

       4 March 2017 at 6:52 pm

       +1 Pete!
   • Matthew Whitehead 3.3

     4 March 2017 at 1:15 pm

     Yeah, this is the one thing there is to admire in the US Presidential system, it allows for airing a debate inside the party in the public sphere, rather than keeping all the internal debates private and sanitized. (of course, the downside is that the candidates try to sanitize that internal debate for the public as well, and this may have contributed to the rise of corporatism within the Democratic Party, but that’s way too much of a tangent to explore in detail)

     If Labour’s going to continue to be a big tent, I would much rather they air their different visions of the party in public in a constructive and collegial way, and then have Andrew Little piece them all together into a whole, and finally argue why it is a good thing that they bring together voices that disagree so much, and why New Zealand will benefit from being governed by a party with diverse perspectives.

     There’s a certain amount of democracy theatre involved with being a real democratic party. (because it’s not enough to actually be democratic, you have to be seen to be democratic) The Greens get this, it’s why they hold votes in their AGM on so many critical issues, why even when the executive gets to make certain key decisions, they’re still informed by member votes first.

     If Labour want to be a big tent, they need to act like that’s a strength, play to it, and then punch National in the nose for being a party that appeals to only one type of New Zealander, and is ruled from the top down, rather than democratically governed. That’s how you fight back to them trawling your facebook feeds or whatever.
4. The decrypter 4

   4 March 2017 at 10:21 am

   Just at the moment the msm are frantically attempting to defend the indefensible. They can’t fully concentrate on attacking the left so are, and have no doubt already been storing up a supply of potential future targets. Required in the main, when they get time,to foil or divert attention from their seemingly on going stuff ups .(any thing is better than nothing-it can be skewed.}
5. Skinny 5

   4 March 2017 at 12:49 pm

   Kirton makes a valid point, messaging maybe should have been sent out via the LEC’s. Oh well no big issue other than a GS boxing things off.

   I guess all those on the Left should ease up on the hard line stuff on social media. Bit guilty of ranting out loud the other day, which in hindsight would have been best not to. Just gets a bit frustrating after 9 years in opposition and you see patterns from past failing reoccurring so you get a bit knee jerky. My apologises the crew is firing with great strength under our best leader since Clark. Onwards and upwards, cheers.
6. EE 6

   4 March 2017 at 3:55 pm

   Re Photo: And what’s wrong with a man showing off his sausage?
   • mickysavage 6.1

     4 March 2017 at 6:53 pm

     Within some well understood limits …
7. Ross 7

   5 March 2017 at 9:29 am

   and has asked they delete images showing them drinking

   Nothing wrong with drinking…but I suspect the text was directed at people like Poto Williams. Especially the comment about being “a professional and in-touch person”. It’s not professional to publicly criticise another Labour candidate and, by implication, the leader who has endorsed that candidate.

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