I was really privileged to be able to work with the TV3 election night team last night, providing some quantitative analysis on the results as they came in. One of the things we put together was a tool that could do demographic splits on the results while they were still uploading. I’m reasonably pleased with how the tool performed, in that it let TV3 do first cuts on how the vote came together before other media, and even while the count was still in progress. I mentioned a couple of these results on The Nation this morning.
Now that the battle for election night ratings is over for another three years, here is a table for your entrail-reading pleasure showing the three biggest parties’ vote shares in a few different geographic / demographic segments.
|Renters > 50%||41.6||39.7||32.7||34||11.6||11.7|
|Renters 35 to 50%||30.6||29.1||43.3||43.9||10.3||10|
|Renters 20 to 35%||22.7||20.7||52.8||53.5||10.4||9.7|
|Renters < 20%||18.5||16.7||58.7||59.5||11.2||10.1|
|Maori > 20%||34||34.2||35.4||35.8||8.3||7.9|
|Pacific > 20%||63.5||60.6||18.4||20.2||4.9||5.4|
|Asian > 20%||31.5||28.4||48.2||48.8||8.8||9.1|
|European > 80%||19.8||18.1||55.8||56.8||11.7||10.7|
|Degrees > 30%||23.1||21.5||51||51.9||16.3||16.3|
|No quals > 30%||35.9||34.6||37.6||38.7||7.6||7.1|
|Current students > 20%||30.7||28.4||44.4||44.8||14.3||14.3|
|Elderly > 25%||23||21.1||51.2||52.6||9.4||8.7|
|Kids > 25%||41.6||40.8||34.4||35.4||6.6||6.5|
|Non-religious > 50%||24.5||23||47||47.6||15.5||14.9|
|Christian > 60%||39.6||37.6||39.6||41.2||6.5||6.4|
|HH median income < $50k||45.6||45.6||25.5||26.6||8.3||8.2|
|HH median income $50k to $75k||31.3||29.1||43||43.8||9.7||9.1|
|HH median income $75k to $100k||21||19.3||55.3||55.9||11||10.4|
|HH median income > $100k||18.2||16.8||58.2||59.1||14.2||13.8|
|South Island town||31.4||30.1||41.6||41.8||14.6||13.1|
|North Island town||27.4||26.3||45.8||46.2||9.7||8.6|
With apologies to Rob, I’m not going to add the phrase “Polity:” to the front of that mess of a title. How much did you have to drink last night?