The power of public condemnation

Phew, that was quick. Yesterday John Kingi writes to us about Club Physical promoting homophobic myths. I publish his email. The same day a 300 member Facebook group pops up, and John’s on NewstalkZB and GayNZ. Today, Club Physical’s apologising.

A lot of the righties complained that we shouldn’t have posted this. Suspect that deep down they are sympathetic to Club Physical’s anti-gay message. We were right to publish. People don’t want to give business to homophobs. If a business is promoting homophobia it’s right for the public to know. So they can make an informed choice and boycott them. Those are the pillars of your efficient market hypothesis, eh righties? Information and choice?

Hopefully, given the strength of the response from all but a few bigots, businesses will think twice before endorsing homophobia again. Even better, the owners of Club Physical might take a look at their own values.

update: hmm. According the RNZ, Club Physical isn’t apologising. CEO Paul Richards says people who are offended by homphobia need to “get over it” and he endorsed the ‘soy makes kids gay’ article because it was “challenging”

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