Rachel Glucina has announced that she is leaving the New Zealand Herald and is joining Mediaworks.
According to Television New Zealand she recently tweeted
“I’ve resigned. MediaWorks has headhunted me for a joint venture partnership to create, run and co-own a new digital entertainment platform …
I’m sad to leave the Herald after nearly 10 years with the company, but I’m really excited to be moving to a new challenge.”
I wonder if her career change was motivated by questions raised concerning her publishing of Amanda Bailey’s identity.
Mark Weldon is enthusiastic. The NBR quotes him as saying:
Digital entertainment brands featuring snackable, shareable content [especially video] are the fastest growing part of the media landscape, and there is a gap in the New Zealand market in this area.
The new brand will extend our digital footprint and complement our existing radio and TV brands, adding value for audiences and advertisers. Our goal is to be the go-to website for local and international entertainment content, and Rachel is the leading local player in this space, uniquely placed to create and manage this exciting new project.”
Mediaworks has well and truly shown its National Party bias. Fancy getting rid of John Campbell and hiring Glucina.