web analytics

Labour’s website: too smart for its own good?

Written By: - Date published: 11:52 am, November 20th, 2007 - 30 comments
Categories: interweb - Tags:

picture-18.jpgSomeone just sent me this blog readability test.

It cl/aims to tell you what level of education is required to read your blog/website/myspace page.

Here at The Standard we scored “College (undergrad)”, as did Kiwiblog. The real interest was the Party sites though.

Depending on your point of view I suppose, Labour’s site fared pretty badly, requiring a “Genius” reading level for comprehension. Strangely the Progressives and NZ First sites did too.

National on the other hand required merely a “High School” level of comprehension as did the Green and the Maori Party sites. ACT was one step further down, needing a “Junior High” reading level.

United Future required only “Elementary”. Go figure.

30 comments on “Labour’s website: too smart for its own good?”

  1. Lady Leftie 1

    Thanks for this. Interestingly I tried the Plain English site (www.writegroup.co.nz) and they scored “Junior High School”.

    Stuff and the Herald site both got genius too.

  2. dave 2

    what this means is that writers of some blogs know how to communicate to a wide range of people. The lower the level, the better the communicator. Thats why Nationals site is better than Labours and Big News is better then The Standard.

  3. Daveo 3

    Do you have any idea how much of a prat you sound Dave? And judging by the number of comments on your blog your reading level is less an indication of your ability to communicate than it is of the sloppiness of your prose.

  4. Nih 4

    The results are arbitrary and change quite a bit as new posts are added. I ran the tool on The Standard several times over the last couple of days, getting a different result every time.

    In short, not a very accurate toy.

  5. Nih 5

    By the way, someone else obviously reads Engadget. Fess up. I used to be one of the “but will it blend?” folks.

  6. dave 6

    DaveO
    communication within a blog is not based on the number of comments. Otherwise blogs with not many comments shuch as whaleoil or NRT fit into your puny description

  7. illuminatedtiger 7

    Rodney Hide has never had the intelligence to attract the more learned voted so good for him!

  8. illuminatedtiger 8

    *voter

  9. Nih 9

    your puny description

    That made me crack up. I think you missed the point of his criticism.

  10. Nih 10

    I should clarify. That quoted bit made me crack up all on it’s own. I have no idea why I found it so amusing.

  11. Tane 11

    Dave, No Right Turn doesn’t have comments because he got sick of having to fend off trolls. Whaleoil doesn’t have many comments because he’s a muppet that no one takes seriously.

  12. Phil 12

    Given that the average level of final education for New Zealanders is roughly “High-School / Some Tertiary Education”, you’d have to say that the Nat’s got it bang-on for reading level.

    The Labour party site may run the risk of making readers feel like they’re being talked down to.

  13. Nih 13

    The tool is a word analysis that’s then assigned a score based on some measurement of a word’s difficulty, not the tone of the content. I don’t know that it’d be a good indicator of a website talking down to visitors.

    There have been a few articles from google over the years about how thoroughly difficult it really is to gauge what tone the content of an article has. Before you even begin to consider sarcasm, you get phrases like “the bombing did a good job of flattening the cafe”, or “bush did a good job of ruining international relations” and the article being assigned a positive tone when in fact it’s unmistakably negative.

    That technology is still a way off unfortunately.

  14. illuminatedtiger 14

    You will never get a perfect algorithm for this kind of stuff and just like Nih says it’s all based on measurement of a word’s difficulty, number crunching at the end of the day. I would hazard a guess regarding Labour’s site to have something to do with all the statistics they would be presenting. Another reason might be that Labour would most likely have a greater concentration of academics than say National or ACT.

  15. If the algorithm is using an American dictionary, it may well alter things by “Labour” not being a word.

  16. Lee C 16

    Do you think there is a corellation between how much a party is in touch with the sensibilities and aspirations of ‘ordinary folk’ and their websites?

    Is there any evidence to suggest that the more successful, or longer time in power a government has, the further away it must logically drift from its grassroots opinions?

    By implication, the party which is struggling to break through, ‘simplifies’ its message to appeal to the people it claims the rother party has forgotten, because it ‘needs’ to get through to more people?

    This might on one level, explain the constant left-right drift in voter activity.

  17. ak 17

    Exactly Lee. A very insightful analysis.

    A party “struggling to break through” because, for example, it has no distinguishable policy differences or a bad record say, might “simplify its message” as you describe: maybe it would employ simplistic populist cant and use phrases like “one law for all”, “nanny state” or “tax cuts” – or perhaps just repeat baseless insults like “corrupt”, “liars”, etc.

    But really, would the public reward such an insult to their intelligence?

  18. the sprout 18

    nice work ak

  19. ahod 19

    When I typed the National Party’s website URL into this thing, I recieved a box saying ‘Something went wrong’. How appropriate.

    http://www.sandragoudie.co.nz scored an expected ‘Elementary School’.

  20. Lampie 20

    “But really, would the public reward such an insult to their intelligence?”

    My opinion would be ‘most likely’. Most people such as the sample here, are pretty loyal to a brand such as National, Labour, Greens and so forth. It’s the “don’t knows” I would refer to as the public in your quote. I would feel that this segment would not have a high interest in politics until closer to polling day and been the egocentric type, vote what they feel is best for them.

  21. Phil 21

    Lampie, self interested voting exactly what Democracy is all about!

    I’ve always belived that Democracy works best when all voters vote for the party that most closely represents or supports the activities that they themselves care about. When people start using their vote to represent others views, oucomes get skewed at the national outcomes are sub-optimal (lets leave aside that this assumes govt’s carry through on their promises).

    This ‘egocentric type’ as you so untastefully put it, are actually allowing us to fulfull what it really means to be a democratic nation.

    Please note that there is a big difference between SELF INTERESTED and SELFISH…

  22. Nih 22

    You’re elucidating the differences between self interest and selfish without actually realising that he’s already talking the same talk as you.

    Getting back to this conservative/liberal mindset thing, I think it’s a pretty safe statement to say that conservatives will more readily vote with a narrower sense of benevolence than liberals, because that’s one of their key values. But that’s ok.

    What this boils down to once you take the emotion out of most left or right wing rhetoric is “Everyone should look out for them and their own” versus “We have to work together to help everyone”.

    Both are fine, but changing the scope of what you’re talking about can change which philosophy suits which statement. Conservatives would prefer you looked our for your family as well as yourself, but not necessarily your community. Liberals would say that if you care about your family, helping your community will help them too. Neither of these ideas have any bearing on free will.

    Wanting to help everyone doesn’t necessarily mean authoritarianism such as redbaiter might try to make you think. The concepts of free will in the west have always ensured that for the most part you don’t have to take the liberal help offered and you’re not forced by conservative society to be a standard family unit. The point is these options are available. To mix it all up a little more, I can safely say that redbaiter would like to force you to not accept available help where it’s offered, or to keep it from being available. That’s still authoritarianism, as preached by an authoritarian talking about the evils of… authoritarianism.

    It’s really worth taking a step back occasionally and realising that we do have a vast amount of freedom. Freedom to obey, freedom to disobey, freedom to help and freedom to stand alone. Our laws almost exclusively govern our behaviour where it affects others against their will.

    Stuff like the Brethren influencing an election doesn’t even come under these topics. That’s an issue of democracy and electoral procedure and those things have rules up the wazoo because without them the concepts would fall down. So be it. The price we pay for democracy is that we must adhere to it.

    The election is still a way off and everyone is still working out who they’d vote for and trying to sort these complicated concepts out in our heads. Let’s face it, if they weren’t complicated to us we wouldn’t be doing the best we can to govern ourselves and select our futures. But take a step back and enjoy freedom for a moment, because we do have it pretty good.

  23. Nih 23

    Shit, I did a wall of text. Sorry.

  24. Lee C 24

    Yeah good work, ak. Good work sprout.

    You certainly took the hypothetical issue I raised and used it to expose my incredibly partisan insults, and shoot them down in flames.

    Or something.

  25. the sprout 25

    nicely put nih. it’s a shame more people don’t bother to consider such things.

  26. Lampie 26

    egocentric – is not a nasty word

  27. Phil 27

    Courtesy of dictionary.com… sounds like a pretty nasty word to describe someone from where i’m standing

    e·go·cen·tric

    1. having or regarding the self or the individual as the center of all things
    2. having little or no regard for interests, beliefs, or attitudes other than one’s own; self-centered.

    —Synonyms 2. self-absorbed, self-obsessed.

  28. Lampie 28

    may sound nasty but most of us are egocentric. For example, feelings that might accompany egocentric thinking: anger, depression, resentment, arrogance, indifference, defensiveness and apathy (source: Critical thinking: tools for taking charge of your professional and personal life by Richard Paul and Linda Elder) page 165. Egocentric thinking is pretty normal. Motives for egocentric thinking – selfish interests and justifying your thinking, behaviours such as manipulating facts and situations to suit ourselves (why I didn’t like the Herald and its editorial on EFB), hmmmm think we can find examples of that in politics as egocentricity is the heart of many political, religious, pressure groups and charities. Note I said many not ALL.

    So it’s not evil or anything, it really is just normal behaviour, examples are everywhere especially business and politics. I just notice mine more now. I just hate newspapers and polls that prey on it.

  29. the sprout 29

    the complication being that you can be ego-centriuc and still other-regarding, as when kids are everything to their parents such that they “selfishly” do things for their kids because of the reflected pleasure they gain from doing so.

  30. Lampie 30

    sprout, yeap, agree with that, I didn’t mean egocentric in a bad way. Still a little pissed that a major newspaper is able to “whip up” a one sided view knowing that people are going to read it and not stop to THINK. Think about the argument put forward and the evidence presented and see that it was a one sided view rather than a balanced argument. The use of emotive words “attack on….” aghhh.

Recent Comments

Recent Posts

  • Assaults up over the past year
    The Government needs to take a good look at the latest statistics  out today from the Statistics Department that shows there were 3,000 more assaults in 2015-16 than the previous year, says Labour’s Police spokesperson Stuart Nash.  “That  is a ...
    1 hour ago
  • More last minute policy from a Government with no housing plan
    Paula Bennett’s policy to fund $9 million worth of support services is much-needed help for the homeless but smacks of yet another last minute, short-sighted and piecemeal decision, Leader of the Opposition Andrew Little says. “Funding services for two years ...
    5 hours ago
  • SFO given more info on ex Ministry staffer
    More information on the background and past activities of a former senior Ministry of Transport manager, being investigated for alleged fraud, is coming to light, Labour’s Transport Spokesperson Sue Moroney says. “Today, I have ensured that information on Joanne Harrison’s ...
    7 hours ago
  • Petition for free vote on Shop Trading Hours Bill
    “Labour is petitioning the Government to allow National Party MPs to have a free vote over Easter shop trading legislation, says Pacific Island Affairs spokesperson Su’a William Sio.  “The Bill which allows shop trading on Easter Sundays has just had ...
    1 day ago
  • Council must build on heritage, not destroy it
    Auckland Council must move to ensure there are heritage protections in place following recommendations that demolition restrictions be tossed out, Labour’s Arts, Culture and Heritage spokesperson Jacinda Ardern says. The panel considering the Unitary Plan has recommended removing partial protections ...
    1 day ago
  • Numbers of Māori waiting for homes grows
    With the number of Māori households waiting for homes increasing by more than 20 per cent in the past year, it’s time the Māori Party admits its support of the Government’s state house sell-off has made life worse for whānau, ...
    1 day ago
  • Children’s ministry, but only for some
    The Government is stigmatising a whole cohort of young New Zealanders while leaving others behind with its creation of a Ministry for Vulnerable Children, Labour’s Children’s spokesperson Jacinda Ardern says. “Confirmation of the move by Hekia Parata, an acting Minister, ...
    1 day ago
  • QUESTIONS FOR (ORAL) ANSWER – Thursday 28TH OF JULY
    While Parliament might be in recess, there are still plenty of things that Ministers need to answer for. So the Labour team has put together six of the best questions that the Government should be answering today (plus a special ...
    1 day ago
  • Fee fi fo fum…tax swindle comes undone
    At the same time the Government is looking to pump more cash into private schools the IRD is investigating several over a tax swindle which allows parents to falsely claim private school fees as donations and claim a rebate, Labour’s ...
    1 day ago
  • Government scuppers affordability requirements
    The Government must explain why the panel considering Auckland’s unitary plan removed affordability requirements at the behest of the Ministry of Business, Innovation and Employment and Housing NZ, Leader of the Opposition Andrew Little says. “Labour welcomes the Independent Hearing ...
    2 days ago
  • National pushes on with failed state house sell-off
    Merchant bankers, overseas companies and property developers will be lining up to buy 364 state houses in Horowhenua during two days of “market sounding” meetings starting tomorrow, Leader of the Opposition Andrew Little says. “Despite a housing crisis and families ...
    2 days ago
  • QUESTIONS FOR (ORAL) ANSWER- WEDNESDAY 27TH OF JULY
    While Parliament might be in recess, there are still plenty of things that Ministers need to answer for. So the Labour team has put together six of the best questions that the Government should be answering today (plus a special ...
    2 days ago
  • Andrew Little’s International Affairs Speech
    Tena Koutou Katoa Can I begin by acknowledging: Sir Doug Kidd, President, NZ Institute of International Affairs Maty Nikkhou-O’Brien, Executive Director, who did all the organising for today’s event. Labour’s foreign affairs spokesperson David Shearer. Victoria University of Wellington law ...
    2 days ago
  • Inquiry into surgical mesh needed now
    The Government must urgently launch a Ministerial inquiry into surgical mesh after more than 500 patients have lodged claims of complications with the ACC, say Labour’s Health spokesperson Annette King.  “This is the most widespread crisis involving surgical devices in ...
    2 days ago
  • Crime on the increase yet again
    Police Minister Judith Collins’ contention that crime is falling has proven to be wrong yet again, with latest Police statistics showing an increase in most crimes, Labour’s Police spokesperson Stuart Nash says. “Figures for June 2016 show an increase in ...
    3 days ago
  • Major reform of careers and apprenticeships to meet Future of Work
    The next Labour Government will transform careers advice in high schools to ensure every student has a personalised career plan, Leader of the Opposition Andrew Little says. “Today I am announcing the next Labour Government will commit to a major ...
    3 days ago
  • DOC struggles on the pest front undermine Nats’ predator-free promise
    The Government’s planned predator-free initiative comes at the same time as the Department of Conservation is facing major challenges to keep pest numbers down, says Labour’s Conservation spokesperson Nanaia Mahuta.  “DOC’s annual report shows it failed on 5 out of ...
    3 days ago
  • QUESTIONS FOR (ORAL) ANSWER- TUESDAY 26TH OF JULY
    While Parliament might be in recess, there are still plenty of things that Ministers need to answer for. So the Labour team has put together six of the best questions that the Government should be answering today (plus a special ...
    3 days ago
  • Unfunded CYF a ticking time bomb
    The Ministry of Social Development is sitting on a ticking time bomb with Child, Youth and Family out of pocket by $56 million despite increased demand for its services, Labour’s Children’s spokesperson Jacinda Ardern says. “The new entity that’s replacing ...
    3 days ago
  • Lack of any real funding in predator free proposal
    Predator Free New Zealand is a laudable idea but the Government has not committed any real money into killing New Zealand’s pests, says Labour’s Conservation spokesperson Nanaia Mahuta.  “The $28 million earmarked for this project is just to set up ...
    4 days ago
  • Andrew Little Speech to LGNZ Conference
    Thank you for having me here today. Local Government New Zealand’s work of advocating for New Zealand’s 78 local councils is critical as we upgrade New Zealand’s economy, and make sure it’s delivering for all our people. Whether in Auckland, ...
    4 days ago
  • John Key must sack out-of-depth Trade Minister
    The Prime Minister must sack Todd McClay for failing to do his job as Trade Minister and be on top of a significant potential threat to some of our biggest exporters, Opposition Leader Andrew Little says. “Todd McClay is clearly ...
    4 days ago
  • 45,000 Kiwis sent back to their GPs
    Last year nearly 45,000 Kiwis were sent back to their GPs without getting to see specialists they were referred to, says Labour’s Health spokesperson Annette King. “This is a shocking figure and underlines how far the cut of $1.7 billion ...
    4 days ago
  • Half a million smells like pure cronyism
    The National/ACT Government’s decision to pump hundreds of thousands of taxpayer dollars into a new lobby group to advocate for charter schools shows just how much of a failure their ideological experiment has become, Labour’s Education spokesperson Chris Hipkins says. ...
    4 days ago
  • Select committee changes Kermadec/Rangitāhua Ocean Sanctuary Bill
    Photo by Tom Hitchon Parliament’s Local Government and Environment Committee has made many changes to the Kermadec/Rangitāhua Ocean Sanctuary Bill in response to public submissions, particularly submissions from iwi authorities and Te Ohu Kaimoana.   Read the amended Bill and the ...
    GreensBy Eugenie Sage
    6 days ago
  • Housing map a hit as crisis spreads across NZ
    More than 55,000 New Zealanders have used Labour’s interactive housing map in its first week to see how the housing crisis is affecting their local community, Labour Housing spokesperson Phil Twyford says. “Our innovative map shows the housing crisis is ...
    1 week ago
  • Bridges must come clean about fraud within transport
    Hundreds of thousands of dollars of public money have gone missing and  the Minister of Transport, Simon Bridges must come clean after the Labour party revealed that a senior manager is being investigated for serious fraud, says Labour’s Transport Spokesperson ...
    1 week ago
  • Labour supports Spencer victory
    Labour congratulates Margaret Spencer for her tireless efforts in challenging the Government over family carer rights, says Labour’s Deputy Leader Annette King. ...
    1 week ago
  • US Warship visit welcomed by Labour
    Labour sees the United States warship visit as a red letter day for New Zealand’s non-nuclear status, which is core to our identity and has defined us a nation for 30 years, says Labour’s Deputy Leader Annette King. ...
    1 week ago
  • Time for honest dairy sector conversation
    ...
    1 week ago
  • What next? Dog kennels?
    Social Housing Minister Paula Bennett needs to explain why the Government thinks it is acceptable for it to refer families to live in garages and sheds, says Labour’s Housing spokesperson Phil Twyford. “This is a new low, just when you ...
    1 week ago
  • Banks bust a move, Government possum in the headlights
    Three of the big four banks have acted responsibly by bringing the shutters down on property speculators earlier than required by the Reserve Bank, says Labour’s housing spokesperson Phil Twyford. “It’s a shame the Government isn’t as motivated to act ...
    1 week ago
  • Latest OECD dairy forecast raises serious questions for economy
    The latest global dairy price forecast shows that New Zealand dairy farmers will not reach a break-even payout before 2019 at the earliest, and will not reach the dairy price factored into this year’s Budget until after 2025, Labour’s Finance spokesperson ...
    1 week ago
  • National’s reckless, out of touch approach to economy exposed
    Today’s economic assessment from the Reserve Bank highlights the danger to the New Zealand economy from a National government that is recklessly complacent in the face of a housing crisis and a struggling export sector, Labour’s Finance spokesperson Grant Robertson says. ...
    1 week ago
  • GP’s visits get more expensive
      Visiting the GP is set to become more expensive after the Government ignored warnings that people were not receiving access to affordable  healthcare, says Labour’s Health spokesperson Annette King.  “Over 400,000 New Zealanders who should be able to access ...
    1 week ago
  • Farm prices bear brunt of dairy downturn
    The slump in dairy prices that has seen farm prices drop to their lowest level since 2012 and down a third from their peak in 2014 will be of concern to farmers, banks and our overall financial stability, Labour’s Finance ...
    1 week ago
  • Reserve Bank “gets on with it”, National carries on in denial
    The proposal by the Reserve Bank to tighten loan to value ratios for investors shows they are prepared to do their bit to crack down on speculators, while National is still stuck in denial mode, Labour’s Finance spokesperson Grant Robertson says. ...
    1 week ago
  • Housing crisis holds up interest rate cuts
    The housing crisis that National still wants to deny is stifling the New Zealand economy, says Labour’s Finance Spokesperson Grant Robertson. “The latest Consumers Price Index shows that all prices excluding housing and household utilities decreased 0.5 per cent – ...
    2 weeks ago
  • Housing crisis holds up interest rate cuts
    The housing crisis that National still wants to deny is stifling the New Zealand economy, says Labour’s Finance Spokesperson Grant Robertson. “The latest Consumers Price Index shows that all prices excluding housing and household utilities decreased 0.5 per cent – ...
    2 weeks ago
  • Govt’s state house sell-off ramping up
    Government plans to ramp up the state house sell-off by selling another 1000 houses in 2016/17 will mean more families in need missing out, says Leader of the Opposition Andrew Little. “New figures show the Government plans to sell 1000 ...
    2 weeks ago
  • Govt’s state house sell-off ramping up
    Government plans to ramp up the state house sell-off by selling another 1000 houses in 2016/17 will mean more families in need missing out, says Leader of the Opposition Andrew Little. “New figures show the Government plans to sell 1000 ...
    2 weeks ago
  • National must reassure exporters on dumping case
        The National Government needs to show our key exporters that they are in control of any anti-dumping case against China before it damages some of our most important industries, Labour’s Finance spokesperson Grant Robertson says.     ...
    2 weeks ago
  • National must reassure exporters on dumping case
        The National Government needs to show our key exporters that they are in control of any anti-dumping case against China before it damages some of our most important industries, Labour’s Finance spokesperson Grant Robertson says.     ...
    2 weeks ago
  • Papers describe litany of incredulity
    Treasury documents which slate the Government’s plans for a national bowel screening programme confirm the proposal was nothing more than a political stunt to cover up underfunding of the health sector, Labour’s Health spokesperson Annette Kings says.  The papers were ...
    2 weeks ago
  • Effect of rampant house prices widens
    The latest house price figures from REINZ show the housing crisis expanding throughout the country, says Labour’s Housing spokesperson Phil Twyford. “We are seeing steep increases in median house prices in Central Otago Lakes – up 42.4% in the last ...
    2 weeks ago
  • Public invited to have say on homelessness
    People who are homeless, those who were once homeless, those working with the homeless and concerned New Zealanders are being asked to share their experiences and solutions to this growing issue with the Cross-Party Homelessness Inquiry. This inquiry was launched ...
    2 weeks ago
  • Sorry seems to be the hardest word
    An apology from Hekia Parata to the people of Christchurch is long overdue, Labour's Education spokesperson Chris Hipkins says. "As if the earthquakes weren't traumatic enough, Hekia Parata and the Ministry of Education then attacked the one thing that had ...
    2 weeks ago
  • Housing crisis affecting more than 98 per cent of NZ
    Labour’s new housing map shows the housing crisis is now affecting more than 98 per cent of New Zealand, Leader of the Opposition Andrew Little says. “Housing pressures have seen house prices rise faster than wages in all but four ...
    2 weeks ago
  • Uber might not be a taxi firm but it must pay tax
    Uber needs to explain how it paid only $9000 in tax when it earned $1m in revenue and is one of the fastest growing companies in the country, says Labour’s Finance spokesperson Grant Robertson. “Uber New Zealand appears to be ...
    2 weeks ago
  • Tax changes should have been made 3 years ago
    National could have avoided the international stain on our reputation from the Panama Papers if it had let IRD’s planned review of foreign trusts go ahead three years ago, instead of now belatedly acting because of the Shewan recommendations, says ...
    2 weeks ago

Public service advertisements by The Standard

Current CO2 level in the atmosphere