With the government increasingly on the back foot over its lack of integrity, and the Morgan poll indicating a possible shift in sentiment, now is the perfect time for Labour to come out with a succinct and positive programme for its approach to alternative government in the interests of all New Zealanders.
Labour has a lot of great policy to offer, and four months out from an election people want to hear it – preferably all in one place, with all the dots connected up, and clearly presented so that all of it is relevant to regular Kiwis’ interest.
This is particularly important when the economy is improving, but the lives of most Kiwis are not. The Government is always keen to talk about averages, which distort the picture when wealth and income for those at the top rises rapidly, pulling up the average. Most people know its not that good, and Labour needs to put across something positive to help them out. “Read the manifesto” doesn’t cut it, nor does nit-picking about National.
Labour in Britain, where I have just been, has made ‘cost of living’ the centre-piece of its messaging and policy, coupled with wide community engagement and organising. They are doing consistently well in the polls and look well set for the election due early next year.